Pitch Deck
Boots Digital Strategy Pitch Deck
Deck Structure & Narrative Flow, Visual Direction, Slide Design System, Data Visualization, Photo Integration, Brand Adaptation, Content Layout.
Year :
2025
Industry :
Health & Beauty Retail
Client :
Boots (MAP Group)
Role :
Graphic Designer
Overview :
This pitch deck was created to present a comprehensive digital strategy proposal for Boots aimed at strengthening brand trust, awareness, and customer engagement across social media platforms. The deck highlights brand insights, consumer behavior, communication gaps, and proposed strategic initiatives supported by curated content directions and campaign ideas.
Design Focus :
The design centers around a fresh and professional aesthetic that aligns with Boots’ brand identity. I applied a cohesive visual system using blue gradients, clean typography, and rounded layout containers to create an approachable yet premium look. Human-centric imagery was integrated to strengthen emotional connection and relatability, while structured layouts ensure the narrative flows smoothly from insights to strategy. Data visuals and content mockups were styled to remain consistent with the brand’s modern retail feel.
Process :
Analyzed Boots’ brand assets, visual tone, and communication style.
Organized the narrative flow: brand background → audience insights → communication analysis → digital strategy → sample content → execution plan.
Developed a modular layout system with consistent typography, spacing, and visual hierarchy.
Designed hero slides, insight cards, strategy diagrams, and campaign mockups.
Enhanced storytelling using lifestyle photography and store imagery to highlight real consumer touchpoints.
Completed final refinement: color treatment, data visualization, and production-ready export.
Results :
The final deck delivered a polished and persuasive presentation that effectively communicated the proposed digital strategy. It helped the client visualize actionable steps, understand the consumer mindset, and evaluate potential campaign directions with clarity. The structured narrative and visually engaging slides contributed to smoother discussions and stronger buy-in from key stakeholders.
More Projects
Pitch Deck
Boots Digital Strategy Pitch Deck
Deck Structure & Narrative Flow, Visual Direction, Slide Design System, Data Visualization, Photo Integration, Brand Adaptation, Content Layout.
Year :
2025
Industry :
Health & Beauty Retail
Client :
Boots (MAP Group)
Role :
Graphic Designer
Overview :
This pitch deck was created to present a comprehensive digital strategy proposal for Boots aimed at strengthening brand trust, awareness, and customer engagement across social media platforms. The deck highlights brand insights, consumer behavior, communication gaps, and proposed strategic initiatives supported by curated content directions and campaign ideas.
Design Focus :
The design centers around a fresh and professional aesthetic that aligns with Boots’ brand identity. I applied a cohesive visual system using blue gradients, clean typography, and rounded layout containers to create an approachable yet premium look. Human-centric imagery was integrated to strengthen emotional connection and relatability, while structured layouts ensure the narrative flows smoothly from insights to strategy. Data visuals and content mockups were styled to remain consistent with the brand’s modern retail feel.
Process :
Analyzed Boots’ brand assets, visual tone, and communication style.
Organized the narrative flow: brand background → audience insights → communication analysis → digital strategy → sample content → execution plan.
Developed a modular layout system with consistent typography, spacing, and visual hierarchy.
Designed hero slides, insight cards, strategy diagrams, and campaign mockups.
Enhanced storytelling using lifestyle photography and store imagery to highlight real consumer touchpoints.
Completed final refinement: color treatment, data visualization, and production-ready export.
Results :
The final deck delivered a polished and persuasive presentation that effectively communicated the proposed digital strategy. It helped the client visualize actionable steps, understand the consumer mindset, and evaluate potential campaign directions with clarity. The structured narrative and visually engaging slides contributed to smoother discussions and stronger buy-in from key stakeholders.
More Projects
Pitch Deck
Boots Digital Strategy Pitch Deck
Deck Structure & Narrative Flow, Visual Direction, Slide Design System, Data Visualization, Photo Integration, Brand Adaptation, Content Layout.
Year :
2025
Industry :
Health & Beauty Retail
Client :
Boots (MAP Group)
Role :
Graphic Designer
Overview :
This pitch deck was created to present a comprehensive digital strategy proposal for Boots aimed at strengthening brand trust, awareness, and customer engagement across social media platforms. The deck highlights brand insights, consumer behavior, communication gaps, and proposed strategic initiatives supported by curated content directions and campaign ideas.
Design Focus :
The design centers around a fresh and professional aesthetic that aligns with Boots’ brand identity. I applied a cohesive visual system using blue gradients, clean typography, and rounded layout containers to create an approachable yet premium look. Human-centric imagery was integrated to strengthen emotional connection and relatability, while structured layouts ensure the narrative flows smoothly from insights to strategy. Data visuals and content mockups were styled to remain consistent with the brand’s modern retail feel.
Process :
Analyzed Boots’ brand assets, visual tone, and communication style.
Organized the narrative flow: brand background → audience insights → communication analysis → digital strategy → sample content → execution plan.
Developed a modular layout system with consistent typography, spacing, and visual hierarchy.
Designed hero slides, insight cards, strategy diagrams, and campaign mockups.
Enhanced storytelling using lifestyle photography and store imagery to highlight real consumer touchpoints.
Completed final refinement: color treatment, data visualization, and production-ready export.
Results :
The final deck delivered a polished and persuasive presentation that effectively communicated the proposed digital strategy. It helped the client visualize actionable steps, understand the consumer mindset, and evaluate potential campaign directions with clarity. The structured narrative and visually engaging slides contributed to smoother discussions and stronger buy-in from key stakeholders.