Ads & Promotion
POCO X7 Series Launch Campaign – Promotional EDM
EDM visual design, layout composition, promotional hierarchy, product highlighting, campaign adaptation
Year :
2025
Industry :
Consumer Electronics / Smartphone
Client :
POCO (Xiaomi)
Role :
Graphic Designer
Overview :
This project focuses on designing a promotional EDM for the launch of the POCO X7 Series. The email campaign highlights key product offerings, early bird pricing, exclusive variants, and limited-time benefits to drive user engagement and conversion during the launch period.
Design Focus :
The design emphasizes a premium yet high-energy visual direction, aligning with POCO’s bold brand identity. Strong contrast, futuristic lighting effects, and clear product presentation are used to enhance visual impact. Typography hierarchy and spacing are carefully structured to ensure clarity across multiple product tiers while maintaining a sleek, modern aesthetic suitable for digital email platforms.
Process :
The process began with analyzing campaign objectives, product lineup, and promotional mechanics. Wireframing was used to structure content flow from hero section to product highlights and offers. Visual assets were then composed with attention to responsiveness, readability, and brand consistency. Final adjustments focused on optimizing hierarchy and visual balance for EDM performance.
Results :
The final EDM effectively communicates the POCO X7 Series launch, showcasing product variants, pricing, and promotions in a clear and engaging format. The design supports brand positioning while enhancing user interest and click-through potential during the campaign period.
More Projects
Ads & Promotion
POCO X7 Series Launch Campaign – Promotional EDM
EDM visual design, layout composition, promotional hierarchy, product highlighting, campaign adaptation
Year :
2025
Industry :
Consumer Electronics / Smartphone
Client :
POCO (Xiaomi)
Role :
Graphic Designer
Overview :
This project focuses on designing a promotional EDM for the launch of the POCO X7 Series. The email campaign highlights key product offerings, early bird pricing, exclusive variants, and limited-time benefits to drive user engagement and conversion during the launch period.
Design Focus :
The design emphasizes a premium yet high-energy visual direction, aligning with POCO’s bold brand identity. Strong contrast, futuristic lighting effects, and clear product presentation are used to enhance visual impact. Typography hierarchy and spacing are carefully structured to ensure clarity across multiple product tiers while maintaining a sleek, modern aesthetic suitable for digital email platforms.
Process :
The process began with analyzing campaign objectives, product lineup, and promotional mechanics. Wireframing was used to structure content flow from hero section to product highlights and offers. Visual assets were then composed with attention to responsiveness, readability, and brand consistency. Final adjustments focused on optimizing hierarchy and visual balance for EDM performance.
Results :
The final EDM effectively communicates the POCO X7 Series launch, showcasing product variants, pricing, and promotions in a clear and engaging format. The design supports brand positioning while enhancing user interest and click-through potential during the campaign period.
More Projects
Ads & Promotion
POCO X7 Series Launch Campaign – Promotional EDM
EDM visual design, layout composition, promotional hierarchy, product highlighting, campaign adaptation
Year :
2025
Industry :
Consumer Electronics / Smartphone
Client :
POCO (Xiaomi)
Role :
Graphic Designer
Overview :
This project focuses on designing a promotional EDM for the launch of the POCO X7 Series. The email campaign highlights key product offerings, early bird pricing, exclusive variants, and limited-time benefits to drive user engagement and conversion during the launch period.
Design Focus :
The design emphasizes a premium yet high-energy visual direction, aligning with POCO’s bold brand identity. Strong contrast, futuristic lighting effects, and clear product presentation are used to enhance visual impact. Typography hierarchy and spacing are carefully structured to ensure clarity across multiple product tiers while maintaining a sleek, modern aesthetic suitable for digital email platforms.
Process :
The process began with analyzing campaign objectives, product lineup, and promotional mechanics. Wireframing was used to structure content flow from hero section to product highlights and offers. Visual assets were then composed with attention to responsiveness, readability, and brand consistency. Final adjustments focused on optimizing hierarchy and visual balance for EDM performance.
Results :
The final EDM effectively communicates the POCO X7 Series launch, showcasing product variants, pricing, and promotions in a clear and engaging format. The design supports brand positioning while enhancing user interest and click-through potential during the campaign period.